WaMu Campaigns
From July through December 2007, I spent a fair amount of time at Wolff Olins helping out with their massive WaMu account. It was fast paced retail design. Amongst other projects, I collaborated with several writers to create 3 in-store campaigns. This represents 2 of the campaigns. The first is for WaMu Investing and follows the look of all previous merchanidising campaigns. The second campaign was developed to be differentiated within the bank. It is intentionally less sales driven, focusing instead on WaMu's promise of Simpler Banking.